The study aims at identifying the research methodology and other aspects of the research through the given research problem related to virtual project management. In virtual project management the team members work from different location on the same project, so various problems arises which conducting this type of project. The research includes the analysis of those problems and the methodology used for such type of research would be mainly telephonic surveys, observation or mailing questionnaires to the respondents. The appropriate research design would be qualitative because it would include the behavioral aspect of the problem areas in virtual projects management. Various concepts of validity and reliability have been discussed to analyze the extent of accuracy of the measurements in the research. Other than that, the ethical aspects of using human subjects in the research have also been analyzed.Preview Essay
In this research proposal, the preferences and the behavioural pattern of Asian air travellers has been analysed with the help of gap analysis framework. The researcher has conducted a detailed review on the past literature and illustrated the research methods he intends to use for his research. The researcher is going to perform quantitative research through the distribution of close-ended questionnaire to Asian air travellers.Preview Essay
The paper illustrates the marketing expansion strategies for ‘New Look Retailers Ltd’. The company wants to expand its operation within the retail market of Vietnam. The marketing framework that has been used includes situational analysis, understanding of the target markets, market entry strategy, implementation of marketing plan, budgeting, control and monitoring. The overall analysis is going to help in understanding whether Vietnam has a conducive environment for business operations or not.Preview Essay
Collection of Style (COS) is the high-end sister level of H&M (Hennes & Mauritz AB). COS is globally well known for its exclusive and fairly priced clothing and accessory items. The organisation possesses 116 stored worldwide and very recently, they have initiated their business venture in Melbourne, Australia. The report has evaluated strategic analysis of COS in terms of new product development and introduction in the market of Australia. COS is about to introduce their beauty and male grooming product range. The internal analysis of the organisation has evaluated VRIO framework and Ansoff’s growth matrix. The VRIO framework have detailed the strength of current and anticipated resources of the organisation while Ansoff’s matrix has examined the current growth strategy and their effectiveness in the competitive advantages of the organisation. The external driving forces of the Australian market has been analyzed their PESTEL analysis. Finally, the discussion of Porter’s five forces has enabled in evaluating the strength of competitors in the present market. These analyses have assisted in evaluating the key strength and opportunities of the organisation as well as the critical issues in terms of introducing new product in the Australian market. The results of these analyses have been used to generate strategic solutions that can assist the company to influence their competitive positioning. The strategic analysis can be useful to indulge in different types of media promotion along with PR activities. It can also assist management to establish the product as an iconic brand with cost-plus pricing to the consumers. Finally, the proper usage of differentiation, horizontal integration strategy has been suggested to increase the competitive advantage of new product launce in Australian market.Preview Essay
In this research paper, the aim is to find the right marketing channels preferred by the matured age group students. Through the theoretical perspective, it has been noticed that student who are more than 21 years of age demand for quality education. To perform the research, the researcher will be performing a primary data collection technique. The data collected from the students is going to be analysed with the SPSS tool. It is expected that there are some specific marketing channels that affects their demand.Preview Essay
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