About General Management

Although General Management is not a particular subject domain in MBA or other identical degree courses, but it involves various aspects of business management. Topics like management practices, strategy implementation, organizational case studies, project management, etc. can be categorized under this section. General Management essays can include a wide variety of sub domains that are covered in a typical MBA course. We have aimed to cover as much essay topics as possible under this segment so that you do not have to look for essay samples anywhere else.

Essays on General Management

We have found 218 essays on General Management

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Contemporary Business Environment of Zara

7 pages (1750 words) , Report

The study will try to throw some light on resource, capability and competitive advantage of Zara located in Westfield Shopping Centre, Derby. The study will conduct micro and macro environment audit for the company. PESTLE, Porter’s Five Force and SWOT analysis will be incorporated in the study. In the second phase, the author will try to shed light on capabilities of Zara in terms of VRIN analysis. In the last phase of the analysis, the author will use Ansoff Matrix to identify strategic alternative available for Zara while facing competition from low cost competitor in the UK market.

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Enterprise and Entrepreneurial Management Plan for Sizzle Catering Service

4 pages (1000 words) , Report

British mobile catering is growing steadily. Economic recession has decreased the spending capacity of customers; hence, they are shifting towards low-end food service in comparison with high-end restaurants. In 1995, Arkebauer has pointed out that a well-developed business plan provides immense benefits to the entrepreneurs; hence, the report will try to create a systematic dimension for the proposed business plan. Business education played a crucial role on the evolution of the concept business plan (Smaglik, 2004). The proposed business plan in the report will try to synchronise the concept of business education into real world practice. This essay will try to highlight business situation for Sizzle Catering Service (hypothetical catering van taken into consideration). The business is located in Belvedere, London, and it will serve breakfast to local customers. The essay will analyse business plan for Sizzle Catering Service in terms of product and service, market trend, marketing planning, organisational planning, and financial planning. Academic evaluation of the proposed business plan will cover significant portion of the report. Analysing marketing strategy in terms of targeting and segmenting will be an important part of the business plan. In the final part, the essay will analyse future plan for Sizzle Catering Service. In 2002, Hormozi has pointed out that investors get interested by clearly written executive summary, and sometimes investment decision for venture capitalist entirely depends on conciseness of executive summary (Hormozi et al, 2002, pp. 755–763). The report has tried to create a concise executive summary in order to attract investors. In order to assume the expenditure or cost, assumptions in Table 1 has been taken which states the assumed fixed cost and also the operational expenses. Further a projected cash flow is prepared by utilising the assumed cost to reveal the state of cash inflow and out flow of the catering service, so that the operational break even can be shown. It has been seen that Sizzle Catering Service can achieve its breakeven in the fifth month itself. As far as the future goals are concerned, Sizzle can expand its business through converting the business from sole proprietorship to partnership business and buy more van, or it can exit from business by selling off its fixed assets and settling its debts, if any.

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Sustainable Development Strategy for Louis Vuitton

18 pages (4500 words) , Report

This paper will try to shed some light on sustainable development strategy of Louis Vuitton. In the first part, the study will analyze business portfolio of Louis Vuitton and their current environmental sustainability strategies. In the next part, the study will propose sustainable development strategy in terms of green supply chain management and green marketing practices to the chosen fashion organization. Analyzing feasibility of the proposed sustainable development model in terms existing green supply chain model of Louis Vuitton and SWOT analysis will be an important part of this paper. In the next part, the study will specify the implementation plan for the proposed sustainable developments strategy by identifying pertinent elements of the synchronized model. In the last part, the study will critically evaluate the proposed model in context to demand for green products, purchasing behaviour of green customers, emerging challenges associated with the implementation of proposed model and competitive advantage, which can be achieved by implementing the proposed sustainable development strategy.

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Factors Affecting Global Economy of Harley Davidson

8 pages (2000 words) , Report

This study will focus on globalization strategy of Harley Davidson. Harley Davidson is American motorcycle giant. Harley has already established their brand name in Europe. Harley wants to expand their dealership network across Asia. Harley Davidson is known for manufacturing heavyweight motorcycles but now they want to manufacture all types of motorcycles. Later part of the study will explain about internet business model. This study also focuses on application of internet in terms of digital marketing. Harley can use different components of digital marketing to expand their business. Finally this study will focus on competitive advantage Harley can get by using digital marketing medium.

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International Business Expansion Plan for Ford Motor Company

5 pages (1250 words) , Report

Ford motor company (FMC) is trying to expand their business in China. This report will try to throw some light on Chinese Automobile market scenario in terms of Macro environment and entry strategy for the company. Political risk factors will be discussed in the later part of the study. Finally this study will focus on future business strategy of ford to expand their business in China.

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The General Management Essay Examples: Get Best Ideas for your College Essays

If you have enrolled yourself in an MBA course, chances are that you are losing sleep getting your head around so many subjects. Each of them consists of countless theories and models that you need to memorize and learn to implement them in a given situation. Many academicians agree that students often find it quite challenging to nail their general management essays, as it involves various aspects. They often fail to understand what all they should include in an essay.

Students often struggle to understand certain theoretical concepts, especially those of project management and strategy implementation. Project management reports often require the use of special tools like MS Projects, which itself is quite difficult to learn. Moreover, in case of essays that involve strategy implementation, the students are not only expected to have a robust knowledge about the theories but also about how they can be applied in different real life situations. Essays involving strategy implementation cannot be nailed by simply memorizing text books. One needs to have critical thinking and good decision making abilities. As a student you need to make sure that you essay contains the best possible solution to a given problem.

General management essays can be quite challenging at time, especially when you are writing one for the first time. Essayexamples4u is here to give you the best academic support that you can wish for. While writing an essay, wouldn’t you wish to have a well written sample that you refer to? A paper that can give you a clear idea of the best practice in academic writing? Our database of free essay samples aims to do that exactly. If you are stuck with a general management essay, simply go to the search section and type in the keywords that best defines the topic of your essay. Given the massive stature of our essay database, you are highly likely to find an essay that closely resembles the one that you are writing. Now you can use our essay samples to prepare an excellent piece of work for yourself and fetch good grades that you have been dreaming of.

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