Google Inc. is the largest multinational technology organisation, which is well-known for their fastest and simplest search engine services. The organisation is also popular for their commitment towards innovation. The services of Google is successfully scattered over 144 countries across the world. The essay has communicated the organisational structure, work culture and global business strategies of the organisation. The strategies of the organisation promote ethical and consumer centric approaches of the management. Over a period, the organisation was facing huge obstacle in their business venture in the China market. The essay has described various social and political issues, which have forced the organisation to alter their modern management approaches. The discussion has also illustrated various effects of closing the Chinese operations on the management and the overall reputation of the organisation. According to the study, this decision may hugely affect the finances as well as market position of the business.
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