Competitive Rivalry within Global Retailing Industry

In the following discussions, competitive rivalry existing within global retailing industry has been evaluated. The case of Zara has been taken under consideration to acquire a better understanding regarding the same. Theoretical underpinnings concepts such as competitive advantage, market positioning, resource, competitive rivalry in the global retailing industry, core competency, threshold and internal resource requirement for global retailing companies and strategies for a retailers to gain recognition in the global context has been discussed in the report.

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