Chick-fil-A (CFA) is an US based fast food retail chain, which operates more than 1800 restaurants across the country. In this paper, external environment of the company has been studied with the help of PESTLE and Porter’s Five Forces, while SWOT has been used for internal analysis. In the latter section of the paper, possible strategies has been recommended that are going to help in enhancing the operations of Chick-fil-A (CFA).
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